Carsten Schwecke

Carsten Schwecke has been Chief Commercial Officer (CCO) of RTL Deutschland since April 2025. In this role, he is responsible for all commercial, technological, and data- & AI-based activities of the media company. With his deep understanding of the media industry and its constantly evolving challenges, as well as his broad expertise, Carsten Schwecke will continue to help develop the advertising and marketing offerings of RTL Deutschland and the Ad Alliance, while also driving forward the expansion of data- and AI-based advertising technology. Most recently, Carsten Schwecke served as Head of Marketing/Advertising Sales at the Seven.One Entertainment Group, and prior to that, until the end of 2022, he was CEO of Axel Springer All Media and Media Impact. Carsten studied Economics at ESCP-EAP in Paris, Oxford, and Berlin. The digital expert began his career as Online Director at iq digital, the online advertising marketer of Handelsblatt Media Group. In 2015, Carsten moved into the media industry, initially as a member of the management board and later as CEO of Media Impact and Axel Springer Media Impact, the advertising sales arm of Axel Springer. In October 2023, he joined ProSiebenSat.1, where he served as Head of Marketing/Advertising Sales at the Seven.One Entertainment Group.

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